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Tuesday, 19 March 2013
(TECHNOLOGYNEWS):Samsung unveils premium products and smart solutions
Samsung’s 2013 lineup of products at the Samsung Africa Forum in Cape Town demonstrates the company’s commitment to Africa and its insight of what consumers need in the region.
From Solar Power Generator and Solar Powered Health Centre to premium smart appliances and devices Samsung works continuously to provide technology that understands the needs and wants of the African consumer.
“Relentless pursuit of new innovation is the key principle of our business and what is enabling consumers to discover a world of possibilities with technology,” said KK Park, CEO of Samsung Electronics Africa. “Africa is a dynamic region and consumers today are looking for technology that will enrich and empower them.
“With this industry knowledge and insight, we have followed this journey and today our purpose continues to be about making a contribution to society and enriching people’s lives through smart solutions and premium products,” adds Park.
“This year we have joined with key partners to not only enable a wider market the opportunity to afford premium devices, but to develop content and software solutions that are unique to Africa,” continues Park. “We organized the first Africa Smart Government Summit and launched solutions such as our Solar Power Generator and Solar Powered Health Centre which are set to make positive impacts across the continent.”
Smarter, Connected Homes
Samsung introduced its new DuraCool SMART Refrigerator Range featuring several category firsts. The new refrigerator, which offers a host of unique features to maximise space and a superior digital inverter technology to improve energy efficiency, affirms Samsung’s dedication to providing appliance innovations that deliver unparalleled performance, greater flexibility, superior organisation, and more convenience for today’s busy families. With the new DuraCool Smart Bottom Mounted Freezer, Samsung brings powerful technology innovations into the home, empowering families to get more out of their appliances and enabling households to run more efficiently and harmoniously.
To complete the home experience Samsung also announced a new series of triple protector air conditioners with reinforcing smart features for African customers of one such model is theF9000, the world’s first air conditioner that uses jet engine technology and features three vents to cool the air faster than any other conventional unit.
The company also introduced its newest addition to the NX-range, theNX300blends exceptional image quality and capture capabilities with increased speed and shot control. The NX300 is complemented by the Samsung’s NX 45mm F1.8 2D/3D lens, the first one-lens 3D system for a consumer camera, capable of capturing both still pictures and full 1080p HD video. This new lens opens up an exciting world of 3D imaging possibilities and makes the Samsung NX Series the only interchangeable lens camera supporting both 3D still and 3D movie.
Solar powered solutions
Samsung Africa launched its Solar Powered Health Centre model, marking the start of a large-scale medical initiative on the continent. The mobile centres are built for use in remote rural areas, and intended to eliminate the economic and geographic barriers that prevent people across Africa from obtaining quality medical treatment.
The Solar Powered Health Centre is designed to reach as many people as possible, as regularly as possible. Mounted on a truck and manned by qualified medical professionals, the centres will move from one area to the next providing a range of eye, ear, blood and dental medical services to the public.
In addition to this, as part of its drive towards providing Built For Africa products, Samsung has developed an alternative that will provide easy power accessibility at an affordable price and that does not require the use of non-renewable resources for its operation – the Samsung Solar Power Generator. This product is therefore perfectly positioned for any facility where alternative energy sources are required. The Samsung Solar Power Generator, equivalent to that of a 15 KVa diesel generator, capitalizes on the one resource that Africa has an abundance of – sunlight. As well as the benefits provided by implementing a green energy source, the generator can provide power for up to 8 years without any additional maintenance, and has a lifespan of up to 25 years, ensuring a reliability-centered power solution.
Ultimate lean back experience
Samsung launched its flagship F8000 LED TV, the first Samsung television to feature a quad-core processor. Available in sizes up to 75-inches, the F8000 features an ultra-thin profile, a quarter-inch thick bezel and a wave inspired Arc stand that makes the TV look as if it is simply floating in the air.
They also introduced its first85-inch Ultra High Definition TV (UHD TV), the 85S9.The 85S9’s stunning Timeless Gallery design sets a new standard for TV craftsmanship, with the TV appearing to float within its frame and juxtaposing its classic minimalism with the imposing 85-inch display.
The company also unveiled the HT-F9750W.The HT-F9750Wis Samsung’s flagship 7.1 channel home theater system that features a 1,330-watt sound powered by Samsung’s Gallium Nitride amplifier and vacuum tube amplifier. This creates a pure, natural sound.